How can AI be used to empower international student recruitment agencies

Global Study explore how their new platform can improve processes in international student recruitment agencies International student recruitment agencies face unprecedented challenges and opportunities in a rapidly changing sector. Navigating the intricacies of different education systems, managing varied requirements, and addressing diverse student needs requires significant effort and expertise.  Traditional methods, reliant on the knowledge

The power of place in building a university’s reputation

This article was originally published by the Higher Education Policy Institute. Read their version here. Following the release of the QS Best Student Cities 2025 ranking – and, as it has done since 2018, London occupies the top spot. Ben Sowter, QS Senior Vice President, assesses the part a university’s location plays in reputation development.

How can higher education institutions become future-ready? A primer 

Dr Ashwin Fernandes, QS Executive Director for Africa, Middle East and South Asia, considers what higher education institutions can do to be ready for the next generation of students.  I was invited by the Royal Academy of Management in Oman during their two-day Future of Higher Education Institutions Symposium to give a talk about the

Seize the unique opportunity for student recruitment growth with a data-led strategy

We live in data-rich times. At QS, we capture over one billion data points – universities, governments, third-party providers provide more besides. Without proper guidance and expertise, it can be a challenge to know what metrics matter, and how to cut through the noise. At the BUILA Conference 2024 on the 9th July and during

How can Australian universities capitalise on successful diversification efforts?

By Jeroen Prinsen, QS Executive Director, Asia Pacific In some ways, Australian universities have mitigated student recruitment risks already. Compared to the other ‘big four’ international student destination markets, Australia is less reliant on China and India for enrolments.  Using Government of Australia data, we can see that this diversification has been driven by increases

How can American and Canadian universities recruit more international students in 2024?

The findings from the QS International Student Survey 2024 show that those interested in studying in the US and Canada are looking for high-quality teaching, a welcoming environment for international students and affordable programs with scholarship opportunities.   What else do students looking to study in the US and Canada want? In our brand-new report,