That universities continue to seek greater levels of international student recruitment is beyond doubt, but what of the people charged with fulfilling this task? The idea of placing a senior member of staff in charge of an institution’s international strategy is now commonplace, but do we know enough about the importance that is currently attached to
Running a university blog can be hard work, but when done right, it’s a powerful university marketing tool that’s well worth the effort. What you post will of course be unique to your university; however, there are a few best practices that all successful university blogs employ. 1 – Post about campus/area news Unlike other
Anyone who has seen me present will know that one of my most frequently used quotes is from the US statistician, George Box, said, “Essentially all models are wrong, but some are useful”. Rankings are controversial as much because they are imperfect, incomplete as anything else. Were there a perfect answer, and had someone found