Reports and whitepapers

QS offers high-quality research and industry reports produced by our global higher education experts.

Demystifying the Rankings: A Guide for Universities
This white paper delves into the history of university rankings and identifies their importance in an increasingly expanding international higher education market. – It presents insights that could be leveraged...
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Australian Domestic Student Survey
Australian Domestic Student Survey 2019
The 2019 edition of the Australian Domestic Student Survey collected 7,291 responses from prospective students across 13 participating institutions. This report focuses on the following key questions, and looks to break them...
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Cover image of report DSS The Value of Open Day for Australia Universities
The Value of Open Days in Australian Universities
Open days are a crucially important component of any educational institution’s efforts to attract and recruit prospective students. Open days allow institutions to showcase the campus, courses, services and facilities...
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QS_WhitePaper_SEO_COVER
SEO for Higher Education
Getting SEO right is essential if you want your target audience to find your university online – and there are also some less obvious benefits you may not have considered…
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Malaysia-domestic-student-survey-2019-cover
Malaysian Domestic Student Survey 2019
QS’ first annual Malaysian Domestic Student Survey heard from 835, 15-21 year olds considering studying an undergraduate degree at a Malaysian university. Download your free copy for insights on: How...
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How to use Student Personas and Profiles for International Recruitment
How to use Student Personas and Profiles for International Recruitment
How to use Student Personas and Profiles for International Recruitment Wondering how to better identify and target the right international students for your university? Download your free copy of our...
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Social Media Best Practice White Paper
Social Media in Higher Education: Best Practice
87% of UK university students claim that they use social media apps on a regular basis, according to NUS Services Research Department. Social media is one of the easiest ways...
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International Student Survey 2019
Get your free copy of the 2019 International Student Survey report from QS. The International Student Survey is the world’s largest survey of pre-enrolled students, receiving 75,000 respondents in 2019....
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